Brady (NYSE: BRC) has launched a mobile device site for its transactional website, www.BradyID.com. The mobile site, which can be found at m.bradyid.com, allows individuals to shop for the company's products online via smartphones.
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The new mobile site is optimized for transactions and allows users to purchase the Brady products and services they need directly from their smartphone. If users type in web address, www.BradyID.com on their mobile device, they will be automatically redirected to m.BradyID.com. Additionally, two the company's new Hazard Communication training programs are available from the mobile site.
“Since many individuals are now purchasing goods and services through their mobile device, it was essential to provide that outlet to our customers,” says Tammy Vanden Heuvel, Brady’s e-commerce marketing team lead.