Atkore's wire basket cable trays now sold under Acroba brand name
The former Cope line of wire-basket trays will now be called Acroba in North America.
Wire baskets manufactured by Atkore International and sold in North America under the Cope brand name for the past decade, will now be sold under the Acroba brand name in North America. The cable trays are still manufactured by Atkore, and in fact have been sold under the Acroba brand name in other parts of the world for some time.
Gene Hancock, senior marketing manager for Atkore's cable management business, explained, "We have been producing wire basket solutions under the Acroba brand outside of North America for the last several years with great traction. It makes sense for us to take this step today and serve a worldwide market under the Acroba brand. Under the Acroba brand name, North American customers will continue to receive the highest level of quality and service, while benefiting from increased collaboration as a global team."
The Acroba wire-basket product line features the Clic Auto-loc (pictured below), which Atkore says enables quick connections and installations.