Betsy Conroy is the global marketing communications manager for Siemon. She has over 17 years of experience in the ICT industry. Prior to joining Siemon, Betsy provided freelance writing and marketing consulting services to a variety of manufacturers, designers and installers in the industry. Well versed in network cabling infrastructure and related standards, Betsy has written several articles and white papers covering a variety of topics such as data centers, premise and campus copper and fiber cabling systems, wireless systems and more. She served as editor of the past BICSI News Magazine for five years where she was instrumental in bringing the publication from a newsletter status to that of a preeminent trade magazine, and also served as a contributing writer for Cabling Installation and Maintenance Magazine. Betsy is an active member of BICSI and currently serves as the vice chair of BICSI’s Education Advancement Committee.