The Siemon Company will hold a motorcycle "poker run" to benefit Connecticut's Water-Oak Community Youth Center, Inc. on Sunday, June 1. The run will start at the company's worldwide corporate headquarters in Watertown, CT.

The Youth Center, established three years ago, is dedicated to fostering social development, character and community spirit in the 12-18-year-old residents of Watertown and Oakville, CT.

"We are happy to be able to share The Siemon Company's success over the past 100 years with the children of Watertown," says Carl Siemon, president of The Siemon Company. "These children, and others like them are the future of the Siemon Company. They will be the next generation engineers, sales people and skilled craftsmen that will help lead Siemon and the world, to even better things in the next hundred years."

Siemon says the Siemon Company will contribute matching proceeds from the charity ride.

The Siemon Company's centennial coincides with the 100th birthday of The Harley-Davidson Motor Company. The June 1 "100 Year Ride," however, is open to any and all bikes. Ticket prices are $15 for single riders and $25 for double riders.

Also on June 1, in honor of the company's 100th anniversary, the town of Watertown will rename the road that runs through the Siemon campus from Princeton Road to Siemon Company Drive.

The charity ride will cover a pre-determined route through the picturesque Litchfield County hills. Beginning and ending at the company's headquarters, riders will stop at four checkpoints to draw a playing card. At the completion of the run, the top poker hands will win prizes.

The event will also feature a classic car show outside The Siemon Company headquarters where local hot rods and antique vehicles will be on display.

Bike registration begins at 9:30 a.m., and the first group of bikes is scheduled to leave Siemon Company Drive at 10:30 a.m.

The Siemon Company manufactures structured cabling systems. For more information visit www.siemon.com.