Brother hosts live 'B.S. with Todd' podcast at BICSI Winter 2023

Feb. 7, 2023
Brother Mobile Solutions to also showcase its latest low-voltage and industrial labeling products, including the new HSe heat shrink tubes and its ProLabel Tool, at its BICSI Winter Exhibition booth #215.

B.S. with Todd, a video podcast from Brother Mobile Solutions focused on low-voltage and industrial labeling trends, will record an in-person episode at the BICSI Winter Conference and Exhibition 2023 (Feb 5 - 9) in Tampa, Florida. Attendees and media will gather for the recording at the company's booth #215 on February 7 at 5 p.m. ET.

Reaching over 10,000 subscribers on YouTube, the video podcast is a bi-weekly series focused on no-nonsense industrial labeling tips, best practices, industry trends, on-the-job applications, and standout labeling tools.

The long-running podcast is hosted by Brother Mobile Solutions regional sales manager Todd Morse, who with more than 25 years of experience in the low-voltage industry will host the podcast stage at BICSI for in-depth discussions on information and communications technology (ICT) low-voltage and industrial challenges and trends.

Planned guests for the live BICSI recording include representatives from AEM, Basor, FiberFox America, Fluke, Softing, Voltserver, and others. Morse will engage these key industry leaders for discussions on:

  • New trends and industry impacts surrounding 2D barcoding, including asset management, and the use case for QR codes in data centers.
  • Future challenges and solutions, such as addressing the recruitment of the next generation into the ICT industry.
  • Best-in-class labeling options for professionals such as the new Brother Mobile Solutions Pro Label Tool and new tape offerings including the company's 3:1 heat shrink tube, flag and self-laminating labels.
  • The importance of safety signage in low-voltage applications.

“BICSI is the perfect opportunity to bring together the ICT community,” said Morse. “This allows Brother to encourage top performers in the field, understand the latest challenges, and support best practices with top-class technology and tools.”

Also at BICSI, the Brother Mobile Solutions booth will be demonstrating the company's new HSe heat shrink tubes, which feature a 3:1 heat shrink ratio, making it easy to slide the tube right over the connector. When heat is applied, the label shrinks to a snug fit with the cable. The addition of this new tape, featuring 5 widths and 2 color options, enhances Brother’s robust line of tape options for low-voltage professionals.

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