According to Scott Hall, president of Greenlee, VanDeraa will be responsible for directing the sales efforts and achieving the business goals of the Greenlee electrical distribution sales organization. VanDeraa's direct reports will be the company's regional sales managers and the electrical distribution associated national account managers.
VanDeraa returns to Greenlee from the Rayovac Corporation where he was national sales manager and director of that company's Electrical-Industrial group in Madison, WI. Previously, he was territory manager for Greenlee's Central region and progressed to the level of National Accounts Manager in 2002. He initially joined Greenlee in March 1997. VanDeraa holds a Bachelor of Arts Degree from the University of Wisconsin - Madison.