Design Install

OFS rolls out new website

July 31, 2014

Customers can navigate the new site by product, or by industry and application.

OFS announced the launch of its new website, www.ofsoptics.com, which the company says incorporates simpler navigation, a comprehensive product catalog and "a fresh new look." OFS is a designer, manufacturer and provider of optical fiber, optical fiber cable, optical connectivity and specialty photonics products, and FTTX platforms.

“We listened to our customers," explains Michael Fortin, senior director of branding, content marketing, and communications for OFS. "We overhauled our website to enhance our customers’ Internet experience and to make it easier to do business with OFS.”

The new website integrates all products, capabilities and published technical data offered by OFS; customers can navigate the site by product, or by industry and application. Also, the company's catalog is now fully searchable and enables side-by-side comparisons of OFS products.

“We look forward to our customers’ comments as we roll out this new website," concludes Fortin. "Our ultimate goal is to make every interaction with OFS a high-quality one. This new website will help."

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About the Author

Matt Vincent | Senior Editor

Matt Vincent is a B2B technology journalist, editor and content producer with over 15 years of experience, specializing in the full range of media content production and management, as well as SEO and social media engagement best practices, for both Cabling Installation & Maintenance magazine and its website CablingInstall.com. He currently provides trade show, company, executive and field technology trend coverage for the ICT structured cabling, telecommunications networking, data center, IP physical security, and professional AV vertical market segments. Email: [email protected]