Westell signs new Canadian rep for in-building wireless, OSP lines

Westell Technologies (NASDAQ: WSTL), a provider of in-building wireless and outside plant systems, has signed Canada's Sales Outsource Solutions (SOS) as a manufacturer’s representative. SOS will be part of Westell's extended Westell sales team, responsible for managing and supporting the Westell Independent Reseller Network (WIN) partners throughout Canada.

“With their background in the telecommunications, energy, and transportation markets, this partnership is a good opportunity to expand further into the Canadian market and gain more awareness with the important distributor and reseller audiences,” says Rich Cremona, chief operating officer of Westell Technologies. “Adding Sales Outsource Solutions as a manufacturer’s representative provides us with greater potential to expose Westell products and solutions to more customers throughout the region."

More news:Tessco to distribute Westell's DAS, wireless, OSP products

Headquartered in Mississauga, Ontario, Canada with five offices throughout the country, Sales Outsource Solutions is a customer advocate to the distributors and resellers they represent. SOS will be representing all of Westell’s products including tower mounted amplifiers, DAS interface, fuse, and breaker panels, Ethernet switches, enclosures, remote site management products, and more throughout the region.

“Partnering with Westell to add their comprehensive range of products to our portfolio is a great fit for us,” concludes Greg Porter, president at Sales Outsource Solutions. “This will allow us greater penetration into multiple markets with quality intelligent site management and outside plant solutions that help our distributors and resellers solve their customers’ problems.”

See also: Westell acquires DAS, in-building wireless expert Cellular Specialties